The Interescolares Games are an annual sporting event for students between ages 6-18. It is an event created to promote sports and a friendly competition between different schools; however, in recent years, parents have increased an unhealthy pressure and competitiveness. The video created is intended for the parents and relatives, keeping the students as our main focus, to emphasize and remind everyone from and who the games are for.
The challenges here were the subject’s sensitivity, the public for which it was intended, as well as the content selection based on real footage obtained from a previous sporting event. Lessons came from having to coordinate a project that required, amongst other things, shooting in different locations and with circumstances out of our control.
Having no control over the entire process makes it more valuable when you manage to gain control over the outcome.